Monthly Archives: April 2012

Other writings, other radio

Posted on April 23, 2012 by Mara Einstein

Here’s a link to a blog called The Pg. 99 Test. It is built around the following quote: “Open the book to page ninety-nine and read, and the quality of the whole will be revealed to you.” –Ford Madox Ford … Continue reading →

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Earth Day, Green America and Groupon Grassroots

Posted on April 23, 2012 by Mara Einstein

In honor of Earth Day, every company that could pulled out their sustainability banner. A long-standing environmental organization with environmental bona fides is Green America. Through their Green Business Network, they certify companies that are committed to social and environmental … Continue reading →

Posted in Cause Marketing, CSR (Corporate Social Responsbility, Social Innovation | Leave a comment

CNBC’s Bullish on Books

Posted on April 14, 2012 by Mara Einstein

Check out CNBC’s Bullish on Books. You can read my guest blog post here.

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Radio Appearances — Diane Rehm, Brian Lehrer

Posted on April 14, 2012 by Mara Einstein

This week I appeared on the Diane Rehm Show. You can listen to the podcast here. Coming up on Tuesday, I will be on the Brian Lehrer Show. I will be on at 11:30AM live. I’ll post the podcast when … Continue reading →

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